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THE COMPLETE IDIOTS GUIDE TO E-COMMERCE.Rob Smith & Mark

    THE COMPLETE IDIOTS GUIDE TO E-COMMERCE Karya: Rob Smith & Mark



THE COMPLETE IDIOTS GUIDE TO E-COMMERCE
Karya: Rob Smith & Mark
Kode: Tx-E979
RESUME:
Contents
Part 1: What Is e-Commerce
What Is Driving the e-Commerce Revolution?
The Sky Is the Limit: Internet Market Valuations
The Next Great e-Commerce Company-Yours
e-Commerce Defined
The Virtual Corporation
Killer Apps
The Laws of the e-Commerce Jungle
Part 2: Opportunities in e-Commerce
It’s Just a Matter of Time: Real Time vs. Batch
King of the Jungle-The Automated Supply Chain
The Customer Is King
Show Me the Money
The Virtual Workforce
There’s Gold in Them Thar Hills: Data Mining
Part 3: e-Marketing
Spinning a Web-Internet Marketing
Internet Advertising
Internet Marketing Models
Offline Marketing for Online Business
The Marketing Goldrush: Data Mining
Part 4: e-Strategis: Managing the e-Corporation
e-Commerce Resource Planning
Knowledge Management
Customers: Leveraging Your e-Commerce Assets
Land Mines Lurking on the Net
Part 5: Pulling It All Together
The Definitive e-Commerce Model
Penerbit: Alpha Books Que; Th Terbit: 2000; Cetakan Ke: ; Jml Hal: 364 Lembar; Kertas Isi: Hvs; Cover: Flexi; Dimensi: 18 Cm X 23 Cm; Kondisi: Bekas; Isbn: 0-7897-2194-5.
Berat: 700 gram
Stok: 1
Harga: Rp.90.000,-
Diskon: 20%
Harga setelah diskon: Rp.72.000,
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